Original shadow Dark or hard shadow: This types of shadow is more dark, created on the basis of object or image importance. This mode image are in color and shadow is black color. Soft shadow: Soft shadow are mainly lighter than its object focusing. Reflection shadow: This types of shadow reflects the same color of object in light focusing. It’s also referred to mirror shadow. Original shadow: Using light effect on full object of image sometimes shadow is created. It’s like natural shadow. Online marketing largely depends on nice product photograph and its presentation targeting client impression. So selection of right shadow for your product is most important. For better understating we provide you with some example in choosing the right one for your concern.